TABLEAPP fills seats and hands you the guest data. That's where it ends. No automated marketing, no enrolments, no win-back emails. Oddle bundles all of those into one plan, so a one-time diner becomes a regular.
Restaurants that chose Oddle over a booking tool that stops at the booking
TABLEAPP's RM 90–200/mo subscription gets you a booking tool and a guest list. Online ordering, automated marketing, and a guest enrolment programme each need their own separate tool — and even after you add them, none of them talk to each other.
Illustrative monthly bill for a 1-outlet restaurant: TABLEAPP Premium tier + separate tools for the channels TABLEAPP doesn't cover. Subscription is the primary TABLEAPP model; the pay-as-you-go alternative (RM 3/cover) is shown in the FAQ for low-volume restaurants.
TABLEAPP fills your reservation book and hands you the guest contact info. That's the easy part. The hard part — turning a one-time diner into a regular — needs automated emails, an enrolment programme to bring guests back, and a way to spot who's stopped coming back. TABLEAPP doesn't include any of that. You're handed a CSV and the goodwill of remembering to email it.
We made a different call. Instead of stopping at the booking, Oddle bundles reservations, online ordering, marketing, and enrolments into one plan — so the guest data you collect actually drives return visits, not just sits in a spreadsheet.
Restaurants don't fail because they lacked a booking widget. They fail because one-time diners never came back, and nobody had a system to bring them back.— Jonathan Lim, Founder & CEO, Oddle
How guests find you, stay with you, and come back. Oddle runs all three steps. TABLEAPP runs the booking — the rest is on you.
Let guests order, book, and discover you through channels you own — not just a reservation widget that ends the moment the booking is made.
Bookings, deliveries, in-store — one profile per guest. 4× more data than a booking-only system, and the data is plugged into automations, not exported as a CSV.
Proven templates fire when guests are still likely to come back. 12% → 29% return rate in six months — not a CSV waiting for someone to write a campaign.
TABLEAPP exports your guest list as a CSV. That's the handoff. None of the tools to actually use it — automated emails, enrolments, win-backs — are included. Here's what Oddle does with the same guest list, automatically.
Oddle Reserve: bookings + automated marketing to bring guests back.
TABLEAPP is a solid booking widget for the right operator. So is Oddle. The difference is whether you want a tool that fills the table once, or one that brings the guest back.
Real restaurants running on Oddle today.
“Running reservations, delivery and loyalty off one system changed how we plan weekends.”
Operations Lead · Naj & Belle
“Our return customer rate doubled once marketing automations started firing on real guest data.”
Founder · Gula Cakery
“Delivery, dine-in and loyalty — one bill, one login, one guest record.”
Operations Lead · Mohammad Chow
Oddle Reserve is a full reservation system — floor plan, waitlist, deposits, confirmations, no-show protection. TABLEAPP covers the same booking basics. The difference is what happens once the diner walks out the door.
Every booking on Oddle becomes a guest record that feeds Oddle Marketing automatically. Win-back emails, review prompts, 'we miss you' messages — they get sent without anyone exporting a CSV. One system, one guest, end to end.
TABLEAPP gives you the guest list. Useful — but only if you have somewhere to send the emails. Without built-in automated marketing, that CSV sits in a folder. Day-7 'we miss you' emails, win-backs for guests who've stopped coming, birthday messages — none of them get sent unless you're running a separate marketing tool and copying the guest list over by hand each month.
Oddle Marketing sends proven email templates on the days guests are most likely to come back — Day 7, 14, 21, 28. Same guest list, but the emails actually go out. No CSV in the middle.
Proven follow-ups — from abandoned carts to birthday messages — that run automatically so you never have to remember to hit send.
TABLEAPP is reservations. Delivery, pickup, takeaway — all of that goes somewhere else, usually to Grab or FoodPanda at 20–30% commission, keeping the customer in their ecosystem instead of yours.
Oddle Shop is your own branded ordering page, with logistics solved through our long-running Lalamove partnership, menus built to drive online orders, and economics designed around your margin — not a marketplace's.
Opinionated webstore built to convert, upsell and increase basket size. Managed logistics built for F&B.
Online Sales
Last 90 days
The questions we hear most from operators evaluating us against TABLEAPP.
Book a 30-minute walk-through. We'll show you how Oddle picks up where TABLEAPP stops — turning that guest list into return visits.
See how Oddle works for your restaurant in a 30-minute walkthrough.
A dedicated onboarding specialist sets everything up with you.
Go live and start turning every guest into a regular.