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Actionable Insights for Growing Your Restaurant

Why Table Talk?

Running a restaurant takes more than great food—it requires smart strategies and data-driven decisions. Many owners have asked me to share insights that help them grow, so I created Table Talk—a no-fluff newsletter with practical strategies to boost revenue, retain customers, and optimise operations.

Who Should Read?

For restaurant owners and operators who want to scale smarter, improve profitability, and build lasting customer relationships. If you're looking for actionable insights on growth, efficiency, and industry trends, this newsletter is for you.

Latest Issues

Same Space, Different Rent—Which Game Are You Ready to Play?
Table Talk Series
Same Space, Different Rent—Which Game Are You Ready to Play?
Jun 4, 2025
4 min read
What the Best Delivery Brands Do Differently
Table Talk Series
What the Best Delivery Brands Do Differently
Most restaurants offer delivery. Few actually grow it.
Jun 3, 2025
5 min read
What a Restaurant Group GM Told Me After Trying 3 Reservation Platforms
Table Talk Series
What a Restaurant Group GM Told Me After Trying 3 Reservation Platforms
“Jon, they’re all the same—so I’d rather save the money and grow my sales.”
May 20, 2025
4 min read
HR Insights — People Don’t Leave for $50. They Leave Because They’re Done.
Table Talk Series
HR Insights — People Don’t Leave for $50. They Leave Because They’re Done.
Retention isn’t about HR. It’s about clarity, systems, and trust—designed into the daily grind.
May 12, 2025
4 min read
The Customer Metric Most Restaurants Get Wrong
Table Talk Series
The Customer Metric Most Restaurants Get Wrong
Restaurant owners love tracking spend — it feels like a clear sign of success. But the truth? Spend has a ceiling. Frequency doesn’t. And that’s where the real value lies.
May 6, 2025
5 min read
The 101 of Growing Your Delivery Business
Table Talk Series
The 101 of Growing Your Delivery Business
With rising competition, growing your delivery business isn’t about what you sell—it’s about who you sell to and when. Check out this guide to unlock smarter delivery growth.
Apr 29, 2025
5 min read
Restaurant Marketing Isn’t Just About Going Viral
Table Talk Series
Restaurant Marketing Isn’t Just About Going Viral
Most restaurants focus on one-off marketing wins—but real growth comes from building systems. Discovery gets you found. Retention keeps customers coming back. Find out more about how consistent reviews, ads, and emails drive long-term results.
Apr 23, 2025
4 min read
Tariffs Are Up, Spending Is Down—Is Discounting the Right Move?
Table Talk Series
Tariffs Are Up, Spending Is Down—Is Discounting the Right Move?
Tariffs are driving up food costs, and margins are getting squeezed. Discounting might seem like the easy fix—but it often does more harm than good. Read on for smarter, data-driven ways to boost traffic and protect your brand.
Apr 12, 2025
6 min read
The Hidden Factor That Decides Where Customers Dine
Table Talk Series
The Hidden Factor That Decides Where Customers Dine
Every meal choice starts with a search—and Google Reviews play a bigger role than you think. With most diners relying on ratings and review counts to decide where to eat, is your restaurant standing out or getting overlooked? See how top restaurants leverage reviews to dominate search rankings.
Mar 12, 2025
5 min read
Your Restaurant’s Most Overlooked Goldmine
Table Talk Series
Your Restaurant’s Most Overlooked Goldmine
Many restaurants overlook a powerful asset that can drive repeat visits and increase revenue. It’s not just about great food or service—it’s something even simpler. Find out what it is and how to make it work for you
Mar 3, 2025
4 min read
Jonathan Lim, CEO

Why I Started Table Talk

Over the years, I've had countless conversations with restaurant owners—listening to their challenges, exchanging ideas, and sharing insights that have helped them grow. Many have told me, "You need to share this with the industry. More restaurant owners need to hear this."

Writing has never been my strong suit, but with AI making it easier to amplify knowledge and turn raw insights into structured content, I realised there's no better time to start than now.

Table Talk isn't just another newsletter. It's a space for practical, no-fluff insights drawn from real conversations with restaurant operators—ideas that can help you drive more sales, retain customers, and build a more profitable business.

If you've ever wanted a fresh perspective on how to run your restaurant smarter, not just harder, this is for you.

Jonathan Lim,
Founder & CEO, Oddle

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