# How do I set up promotions and marketing popups?

Oddle Shop supports two types of promotional tools: card promotions (discounts tied to specific payment cards) and marketing popups (email capture forms shown to shop visitors).

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## Card promotions

A card promotion gives customers a discount only when they pay with a specific debit or credit card. These are typically run in partnership with a card issuer or bank — for example, a 10% discount for Visa cardholders.

Card issuers are identified by the **Bank Identification Number (BIN)** — the first four to six digits of the card number.

{% hint style="warning" %}
Card promotions are only compatible with Stripe. Customers must pay via Stripe for the promotion to apply.
{% endhint %}

### How to set up a card promotion

Before you start, establish a marketing partnership with your card issuer or bank and get the list of BINs that qualify for the promotion.

1. Contact Oddle support via live chat or at <support@oddle.me> to activate the card promotion feature for your account.
2. Once activated, go to **Online Ordering > Promotions** in Merchant Admin and create a new promotion.
3. In the **Card Identifier** field, enter the applicable BINs. Separate multiple BINs with commas and no spaces.
4. Save and publish.

Only cards matching the BINs you entered will be accepted at checkout when this promotion is active.

![](/files/rm8XIulng0ycfyn9ZEzc)

{% hint style="info" %}
If the promotion applies to all cards under a card brand, you can enter just the first digit of the BIN: `4` for Visa, `5` for Mastercard.
{% endhint %}

***

## Marketing popups

A marketing popup appears on your Oddle Shop and invites visitors to sign up with their email address. It's a simple way to grow your email list for future marketing campaigns.

### Enabling and disabling the popup

Go to the **Marketing Popup** section in your Oddle Shop editor. Use the **Enable Marketing Popup** toggle to turn it on or off.

You can disable the popup temporarily (e.g. between campaigns) without deleting your settings — just toggle it off and back on when you're ready.

{% hint style="info" %}
Popup settings are only editable when the toggle is switched on.
{% endhint %}

![](/files/r7x5skEHmmzydNlHgMIg)

### Collecting visitor names

By default, your popup asks for the visitor's first and last name alongside their email. This is enabled automatically when you add a marketing popup.

![](/files/rFr1Zta1xQq1uwAOmhUp)

### Personalising the thank you message

Once a visitor signs up, you can greet them by name in the confirmation message. Add `##{{firstName}}` to your header, body, or button text under **Successful Signup Settings** and it will be replaced with their first name.

If no first name was collected, the visitor will be addressed as "Dear Friend."

![](/files/zIjWeAAvyzzobPLAAERX)

Always click **Publish** after making changes to your popup for them to go live on your shop.


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