How does email marketing pricing work on the All Access Plan?

Email marketing is included in your All Access Plan. Every All Access Plan merchant gets 5,000 monthly marketing credits for free — enough for most restaurants to run their regular campaigns and automations without paying anything extra.

If you need to send more, you can add a marketing credit pack to your plan and pay only for the additional credits above the free 5,000.

How credits work

All email types — broadcast campaigns and automations — draw from the same credit pool.

Email type	Credit cost
1 broadcast email	1 credit
1 automation email	20 credits

Unused credits roll over each month, up to a maximum of 4x your plan's monthly credits.

If you exceed your credits during the month, overage credits are automatically added in blocks of 1,000 at the overage rate for your plan.

Cancellation policy

When you cancel, your subscription remains active until the end of the current billing period. Unused credits are suspended after expiry and restored when you resubscribe.

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Marketing credit packs by region

The 5,000 credits plan is FREE and included with every All Access Plan. Prices below are the top-up cost for the marketing credit pack you add on top of your All Access Plan.

Singapore (SGD)

Monthly credits	Monthly price	Overage per 1,000 credits
5,000	FREE (included in AAP)	S$4.50
10,000	S$5.00	S$3.00
15,000	S$15.00	S$3.00
20,000	S$25.00	S$3.00
25,000	S$35.00	S$3.00
30,000	S$45.00	S$3.00
40,000	S$60.00	S$2.81
50,000	S$75.00	S$2.70
75,000	S$110.00	S$2.50
100,000	S$135.00	S$2.25
150,000	S$185.00	S$2.00
200,000	S$225.00	S$1.80
350,000	S$365.00	S$1.63
500,000	S$485.00	S$1.50
750,000	S$685.00	S$1.40
1,000,000	S$785.00	S$1.20
1,500,000	S$985.00	S$1.00
2,000,000	S$1,235.00	S$0.94

Malaysia (MYR)

Monthly credits	Monthly price	Overage per 1,000 credits
5,000	FREE (included in AAP)	RM13.50
10,000	RM12.50	RM9.00
15,000	RM37.50	RM9.00
20,000	RM62.50	RM9.00
25,000	RM87.50	RM9.00
30,000	RM112.50	RM9.00
40,000	RM150.00	RM8.44
50,000	RM187.50	RM8.10
75,000	RM275.00	RM7.50
100,000	RM337.50	RM6.75
150,000	RM462.50	RM6.00
200,000	RM562.50	RM5.40
350,000	RM912.50	RM4.89
500,000	RM1,212.50	RM4.50
750,000	RM1,712.50	RM4.20
1,000,000	RM1,962.50	RM3.60
1,500,000	RM2,462.50	RM3.00
2,000,000	RM3,087.50	RM2.82

Hong Kong (HKD)

Monthly credits	Monthly price	Overage per 1,000 credits
5,000	FREE (included in AAP)	HK$27.00
10,000	HK$30.00	HK$18.00
15,000	HK$90.00	HK$18.00
20,000	HK$150.00	HK$18.00
25,000	HK$210.00	HK$18.00
30,000	HK$270.00	HK$18.00
40,000	HK$360.00	HK$16.88
50,000	HK$450.00	HK$16.20
75,000	HK$660.00	HK$15.00
100,000	HK$810.00	HK$13.50
150,000	HK$1,110.00	HK$12.00
200,000	HK$1,350.00	HK$10.80
350,000	HK$2,190.00	HK$9.77
500,000	HK$2,910.00	HK$9.00
750,000	HK$4,110.00	HK$8.40
1,000,000	HK$4,710.00	HK$7.20
1,500,000	HK$5,910.00	HK$6.00
2,000,000	HK$7,410.00	HK$5.64

Australia (AUD)

Monthly credits	Monthly price	Overage per 1,000 credits
5,000	FREE (included in AAP)	A$4.50
10,000	A$5.00	A$3.00
15,000	A$15.00	A$3.00
20,000	A$25.00	A$3.00
25,000	A$35.00	A$3.00
30,000	A$45.00	A$3.00
40,000	A$60.00	A$2.81
50,000	A$75.00	A$2.70
75,000	A$110.00	A$2.50
100,000	A$135.00	A$2.25
150,000	A$185.00	A$2.00
200,000	A$225.00	A$1.80
350,000	A$365.00	A$1.63
500,000	A$485.00	A$1.50
750,000	A$685.00	A$1.40
1,000,000	A$785.00	A$1.20
1,500,000	A$985.00	A$1.00
2,000,000	A$1,235.00	A$0.94

Taiwan (TWD)

Monthly credits	Monthly price	Overage per 1,000 credits
5,000	FREE (included in AAP)	TWD 100
10,000	TWD 120	TWD 70
15,000	TWD 360	TWD 70
20,000	TWD 600	TWD 70
25,000	TWD 840	TWD 70
30,000	TWD 1,040	TWD 70
40,000	TWD 1,440	TWD 68
50,000	TWD 1,740	TWD 64
75,000	TWD 2,640	TWD 60
100,000	TWD 3,240	TWD 54
150,000	TWD 4,440	TWD 48
200,000	TWD 5,440	TWD 43
350,000	TWD 8,740	TWD 39
500,000	TWD 11,640	TWD 36
750,000	TWD 16,440	TWD 34
1,000,000	TWD 18,840	TWD 29
1,500,000	TWD 23,640	TWD 24
2,000,000	TWD 29,640	TWD 23

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On a legacy plan?

If you signed up before the All Access Plan, your email marketing is billed under your original plan terms — not the pricing shown here. Reach out to your account manager or email [e-mail] for your specific plan details.

Not sure which plan is right for you?

Fill out this form and our team will recommend a credit pack based on your send volume and goals.