How do I create and manage surveys?
Surveys let you collect feedback from guests after they order, dine, or redeem a reward. You can automate when surveys are sent, offer redeemables as incentives, and redirect happy guests to leave a Google review.
Go to Merchant Admin > Marketing > Surveys to get started.
Create your first survey
The first time you set up a survey, Oddle walks you through a four-step onboarding flow.
Go to Marketing > Surveys and select + Set Up Survey.
Step 1 of 4 — Stores. Select which stores you want to enable surveys for, then select Next: Distribution.
Step 2 of 4 — Distribution. Choose when surveys are sent. You can trigger them after a guest completes:
A delivery or takeaway order
A reservation
A redeemable redemption
A check-in via the Check-in programme
Select Next: Rewards when done.
Step 3 of 4 — Rewards. Toggle on Build Advocacy and Loyalty if you want to offer a redeemable when guests complete the survey. If enabled, choose when to issue it:
Every time a guest completes a survey
When a guest gives a 5-star rating
When a guest gives a 4-star rating or above
Select Continue And Set Live.
Your survey is now live. The final screen shows a summary and suggests optional extras like Google review redirects and notification emails for low ratings.
For the rewards step, it's best to set the redeemable to "Only once" issuance so guests are only rewarded on their first survey completion.
Manage your surveys
Once you've created a survey, you can adjust all settings from the survey management view.
Go to Marketing > Surveys and select Manage Store Surveys.
You'll see a list of all your stores and their survey status.
From the list view, you can:
Turn surveys on or off — use the toggle on any store row to enable or disable that store's survey.
Check the Google Review Redirect status — the Google logo next to each store name shows whether Google review redirecting is active.
See the "Sent for" column — shows which services trigger a survey for that store (Online Order, Reservation, Redeemable, Loyalty). Services shown in bold are currently active.
See the "Post-Survey Redeemable" column — shows the condition under which a redeemable is issued: 5-star, 4-star and above, completion reward, or disabled.
Edit settings for a specific survey
Select any store row from the list to open its individual survey settings.
Survey distribution
Under Survey Distribution, configure which guest actions trigger a survey and whether to offer a post-survey redeemable.
Choose one or more trigger events: Delivery & Takeaway, Reservation, Redeemable, Loyalty.
Toggle Build Advocacy and Loyalty on to issue a redeemable on completion, then select the redeemable and the condition for issuing it.
Optionally enable SMS survey delivery. This requires an SMS plan — contact your account manager for details.
Select Save Changes to confirm.
Google review integration
Under Google Review Integration, redirect guests to leave a Google review based on their overall survey rating.
Select the minimum rating threshold for the redirect (e.g. 4 stars and above).
Paste in your store's Google review link. To find your Google review link, see Google's guide here.
Select Save Changes.
Reminder emails
Under Additional Settings > Reminder and Feedback Settings, you can send a reminder to guests who haven't completed their survey after two days.
Toggle on Set a reminder.
Enter a subject line for the reminder email.
Select Save Changes.
Low-rating feedback prompts
Still under Reminder and Feedback Settings, you can prompt guests to share more detail when they give a low rating in a specific category.
Select the rating threshold that should trigger the additional feedback prompt, then select Save Changes.
You can view the additional feedback guests leave in the Survey Feedback page.
Admin notifications
Under Additional Settings > Administrative Settings, add team members who should receive email notifications when a guest leaves a low rating.
Select + Add Recipients and enter an email address.
Select which notification types that recipient should receive.
Select Save.
Once recipients are added, you can manage their notification preferences or remove them from the table at any time.
Share your survey link
You can share your survey directly with guests using a unique link or QR code.
Go to Marketing > Surveys and select Share Survey.
In the pop-up, switch between stores using the tabs.
Copy the survey link or download the QR code for each store.
Frequently asked questions
Can I customise the survey questions?
Not currently. The question set and order are fixed. Custom questions are being considered for a future release.
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