How do I connect Google Business and manage my reviews?
Connecting your Google Business Profile brings all your Google reviews into Oddle, and lets Oddle credit new reviews back to the review-request campaigns that earned them.
Go to Merchant Admin > Engage > Reviews to get started.
Connect your Google Business Profile
This is a one-time setup with four steps. You'll need to sign in with the Google account that manages your Google Business Profile, and it should have access to all the stores you want to connect.
Go to Engage > Reviews and select Connect Google Business.
Step 1 — Connect with Google. Select Connect with Google and complete the Google sign-in. Oddle asks for permission to manage your Google Business Profile so it can bring in your reviews.
Step 2 — Review matched locations. Oddle automatically matches your Google locations to your Oddle stores. Check each match and adjust any that aren't right. You can map one Google location to more than one Oddle store if needed.
Step 3 — Confirm. Review your location and store mappings, then confirm.
Step 4 — Start syncing. Select Start Syncing. Oddle imports your reviews from the past 90 days and keeps bringing in new ones from then on.
Connect with an email that has access to all your stores' Google Business Profiles. That way every location connects in one go, rather than having to reconnect for each one.
View and filter your reviews
Once it's connected, the Reviews tab shows every review across your connected locations.
At the top you'll see:
Total attributed reviews — how many of your reviews came through Oddle review-request campaigns.
Google locations connected — how many of your locations are linked and updating.
Each review in the table shows the reviewer's name, the review text, the store it applies to, the star rating, and the date. You can filter by store, by rating, and by time period to focus on what matters.
Reviews that Oddle credits to one of your campaigns are tagged "Earned with Oddle", so you can spot the ones your marketing helped generate. To understand how that crediting works, see How does Google review attribution work?
Manage your integration settings
You can adjust your setup any time without disconnecting.
From the Reviews tab, select Manage Integration Settings.
Turn individual Google locations on or off — handy if a location has closed and you want to stop updating it.
Update store mappings using the multi-select dropdown — handy if you've added a new Oddle store and want to link it to an existing Google location.
Select Update to save.
See campaign impact
Once connected, each Google Review Request automation shows attribution stats instead of the generic transaction metrics:
New Reviews — new Google reviews credited to that automation.
Attribution Rate — the share of sends that led to an attributed review.
Attributed Review Rating — the average star rating of those reviews.
The campaign view also breaks attribution down by store, so you can see which locations respond best to review requests.
Don't run Google Review automations yet? Set them up first in Engage > Email Marketing > Automations — that's what generates the requests attribution measures.
Frequently asked questions
Can I reply to reviews from Oddle?
Replying from inside Oddle, including AI-suggested replies, is in beta and not yet available to all merchants. For now, the Reviews tab is for collecting reviews, filtering them, and seeing campaign attribution. If you'd like early access to replies, contact your account manager.
How long does the first import take?
The initial import covers the past 90 days and usually completes within a few minutes. New reviews come in automatically after that.
What happens to my reviews if I disconnect?
Disconnecting removes your Google review data and any Google Review automations tied to it from your account. Reconnect any time to start collecting reviews again.
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