# 餐厅收入行动手册

## 创造顾客。留住顾客。收入自然随之而来。

餐厅存在的目的有两件：创造顾客并留住他们。收入是在你把这两件事都做好时自然发生的结果。这本操作手册就是餐厅应当如何思考、衡量和增长收入的操作系统。

v1.0 · 2026年4月 · 5章 · 5种情境 · 49个主题

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### 第一部分——如何看待收入

用于诊断、讨论和决策的思维模型与共同语言。在采取收入行动之前，你需要一个理解收入的框架。

{% content-ref url="/pages/f7d4ded8e407aa3a57e3531b3574b2de6ca02d46" %}
[如何思考收入](/docs/guides/guides-zh/how-to-think/the-restaurant-revenue-playbook.md)
{% endcontent-ref %}

### 第二部分——何时该做什么

餐厅生命中的特定时刻所对应的情境操作手册。当你知道自己面临什么情况时，从这里开始。

{% content-ref url="/pages/fd52d38827901fff935dffff37d69e1373530c99" %}
[在何时做什么](/docs/guides/guides-zh/what-to-do/situation-playbooks.md)
{% endcontent-ref %}


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